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Our Image Design Model

The image of your employees represents the image of your healthcare organization. At Image Resource Group, we assist your organization to develop a customized, effective professional image program and dress code that supports your desired image and corporate brand.

 

Customized Dress Code Policy Consulting

Facts of professional dress code in healthcare organizations

• Appropriately dressed employees reinforce the image and  professionalism of your hospital.
• Your employees create and maintain the first impression of the hospital, your patients, visitors and, guests.
• A comprehensive dress code must include a clear definition of the expected organization’s image.
• Changes in professional dress standards create mixed reactions in employees.
• Employees' attitudes toward professional dress standards and uniforms can affect their behavior and productivity.
• Employee participation in professional dress standards definition and uniform selection facilitates the acceptance of both.
• A successful comprehensive dress code, as part of a total Professional Image Program, supports your organization in enhancing the quality of healthcare, restoring public confidence in hospitals.

Dress Code Policy Process

Our successful dress code policy model includes the following steps:

• Policy definition
• Communication
• Education
• Implementation
• Compliance

"Your input on our new standard of professional dress and the educational sessions  for our entire hospital staff definitely made a positive impact in the way our staff appears to the public. The feedback was terrific."
- Sentara, Norfolk General Hospital

 

See what some of our healthcare clients have to say

 

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